Wizard101: A Chat with KI VP of Marketing, Fred Howard

Sure, Wizard101 is free… for certain values of free. I guess I’m just going to have to fall back on definitions, here. I was thrilled to have the opportunity to talk to KingsIsle’s VP of Marketing, Fred Howard, today! Thrilled and a little surprised. What about yesterday’s Wizard101 post, I wondered, could have caught his … Read more

Is Wizard101’s marketing getting out of hand?

Seriously, KingsIsle? You’re blatantly shilling teen actor/singer/Disney creation Selena Gomez’s new CD in the game? It’s the one that’s driving all the amphibians and crustaceans in the Spiral MAD! Talking fish can’t get enough of her intoxicating beauty! The indescribable sweetness of her music! She MUST become queen of Crab Alley! Except that her parents … Read more